Past: Pamela Rosenkranz

[Rosenkranz's] substances are often fictional, and Anemine appears an artistic bruhaha in a long line of "doctors" with liminal connections to good medicine ...  So long as promotion outspeeds due diligence the product will remain valid. And they are fun to say: NeuroSafe, Anthroplex, Brain Safe, Myco-ZX, TB12, Super Male Vitality, medical leeches, ... 

"gives consumers a sensation of security: the less they understand the terms used to describe the product, the more reliable it seems, because it's at the cutting edge of technology." ... everything there for a real good narrative.

As ostensible critique of pharmaceutical, technological and advertorial strategies, Rosenkranz instead deploys them to great affect in art, using their strategies in consolidating attention and maintaining lure over the viewer.

Pamela Rosenkranz at Karma International(2), Pamela Rosenkranz at Karma International(1)